
Need to Coach Executives Who Are Terrible On-Camera? Ask Madeleine
"Dear Madeleine,
I work in the communications media studio for a large company. I’m kind of entry level here, but I have a lot of experience directing video. I often end up working with very senior people to get short videos made for client work, proposals, stuff for the website, etc.
Many high level people who come in are—how do I say this?—terrible on camera. They don’t know what to wear, they are almost always unprepared, they haven’t read the script beforehand. Often they ask to use a teleprompter but don’t know how to use it, so it is obvious they are reading. If they choose not to use a teleprompter, we then get the dreaded “umm” which diminishes the authority of the speaker.
As a very junior person, how do I help these people help themselves? I’m not shy but I’m very aware that these people could get me fired if I cross the line.
Trying to Help"
Read Madeleine's Response Here
